When carriers are normally hated by people, we made one of the most loved Super Bowl campaigns of 2018. On the rush of emergencies, victims never have the chance to say thank you to the first responders. For Verizon’s Super Bowl campaign, we tracked down survivors or natural disasters and other life-threatening events and connected them with the first responders who saved them. This time, just say thank you The campaign ranked seventh on the USA Today ad meter and was featured in the New York Times, The Washington Post and Good Morning America. Fast Company named it one of the Top 5 Super Bowl ads of the year.
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